Marketing Executive

• Develop and implement marketing strategies for events, including digital marketing, ATL (Above the Line), BTL (Below the Line), and TTL (Through the Line) approaches.
• Design and execute campaigns for events, ensuring they align with company goals and target audiences.
• Create and manage effective social media strategies, focusing on brand visibility and engagement.
• Coordinate with creative teams to design marketing materials such as ads, brochures, and social media content.
• Monitor and analyze campaign performance, making data-driven decisions for optimization.
• Work closely with internal teams to ensure seamless execution of marketing plans.
• Stay updated on industry trends and emerging technologies in marketing.

• Bachelor’s degree in Marketing and Communication or a related field.
• Proven experience in digital marketing, including social media management and event marketing.
• Strong understanding of ATL, BTL, and TTL marketing techniques.
• Ability to design campaigns that deliver measurable results.
• Excellent communication and organizational skills.
• Proficiency in using marketing tools and analytics software.

We are looking for a dynamic Marketing Executive to spearhead our event campaigns and marketing strategies, both online and offline. The ideal candidate should have experience in designing and executing marketing campaigns across various channels.